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Honest
Johnny brings you leading finance comparisons on the most popular
and most searched finance products in the United Kingdom. We
update all of our special financial offers on a daily basis
to ensure you are finding the latest loan rates, best credit
card deals, cheaper insurance, honest
loan companies, and the best value. We compare hundreds
of providers in all our categories and introduce you only to
those that best meet your financial requirements. Due to the
amount of products we compare, we can give you leading impartial
comparisons that will help you secure a better deal on the products
you are comparing. With so many loan providers, credit card
offers, cheap home and car insurance providers, great pension
schemes, investments offering leading high yield returns, endless
current accounts and savings accounts, cheap life insurance
and health insurance to mention but a few, how can you really
be sure you're getting a good deal? Honest Johnny compares hundreds
of these providers in one place to save you the time and hassle,
leaving you to pick through only a handful of the select leading
finance offers that best meet your needs. Compare and buy with
the help of Honest Johnny - The consumers advocate!
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your business in front of a highly targeted niche of
customers who visit our site for financial product comparisons
and information. Low cost monthly payment options available,
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Why use
a finance comparison site?
Finance comparison sites let you compare a wide range of financial
deals offered by all the top credit providers in one place,
saving you the time and trouble of going to each provider
individually and requesting quotes one by one. Before the
days of finance comparison sites, people had to normally rely
on the Yellow Pages and spend an afternoon calling around
getting quotes from various companies. But as there are so
many finance companies and car insurers, most people would
only call 3 or 4 before making a decision between one of them
quotes, meaning very often they weren’t getting a whole
market comparison and possibly paying a higher price than
they actually needed to. Finance comparison sites bring together
all the top providers and display quotes from all of these
companies, sometimes 20-30 of them, for you to choose from.
This not only saves you time as you will only need to input
your details once, but it almost always saves you money. This
is why a finance comparison site is so useful. Car insurance
quotes in particular have been streamlined through the use
of finance comparison sites, where you now only need to enter
one set of details to bring car insurance quotes up from 30+
car insurers. If you decided to phone all 30 car insurance
companies up for a quote it would take you the best part of
a day to make all the phone calls, repeat the same information
over and over, and half the time be told at the end of the
phone call that they cannot offer you cover anyway. Car insurance
comparison websites save you time and money, and you should
always get a new quote each year – do not simply re-new
your car insurance without getting comparison car insurance
quotes, each year there are new car insurers, new car insurance
deals to be had, and money to be saved.
The history
of finance comparison sites in the UK
Moneysupermarket was one of the first mainstream finance comparison
websites, offering comparisons on most major financial products
that UK people need access to, this included cheap loans,
credit cards, car insurance, pensions, bank accounts, and
home insurance. They quickly expanded to offer travel insurance
and launched a dedicated travel website called travelsupermarket
specifically targeting and comparing package holiday deals,
cheap flights and hotel bookings, later expanding to also
incorporate hire car comparisons amongst other products. Moneysupermarket
ruled the finance comparison industry for a long time, and
to this day is still one of the largest financial comparison
websites in the UK. However as time passed by, other finance
comparison websites also began to launch their own versions
of Moneysupermarket – websites such as Gocompare, comparethemarket,
confused.com and beatthatquote all offered a similar service
branded differently but ultimately giving consumers the same
ability to compare financial products via their website. There
were many others that still sit in the background and are
much smaller, however these main finance comparison websites
gathered momentum and managed to break into the mainstream
with the help of large advertising budgets, clever marketing,
and customer retention strategies. Confused decided to focus
mainly on the car insurance comparison market but has now
diversified into credit card comparisons, banking comparisons,
home insurance comparisons, energy supplier comparisons and
more. Similarly, uswitch originally set up to allow the UK
public to compare energy prices and energy suppliers to get
a better deal on their gas and electricity, however as they
grew they also realised the additional potential income to
be gained from offering comparisons of other services such
as car insurance quotes and credit cards, and now give access
to all of these comparisons via their website, even though
most people still mainly associate uswitch with the comparisons
of energy suppliers, gas and electric, in the UK. The finance
comparisons industry is now a crowded space in the UK, and
the main 4 or 5 finance comparison websites are all competing
for most of the business. Finance comparison sites will shortly
need to take on a new twist to reinvent their services and
further differentiate themselves from their competitors. Currently
none of them have any major USP’s over one another –
all are very much at the top of the finance comparison game,
however the next generation of finance comparison websites
will not be too far off that offer the consumer even better,
simpler, more interactive comparison services and take the
comparisons of financial products to the next level.
The HonestJohnny
website collates al the current leading comparison companies
and displays them in order of relevance alongside useful product
information to assist in the area of comparison you are currently
looking at. Our website is designed as a free informational
service that also displays real-time results of the main companies
within the field you are searching, helping you to narrow
down your choices of financial product providers to the main
few that are currently offering deals in your chosen sector.
Spend some time looking around our finance comparison pages,
you will find a lot of useful information in all areas of
this website, allowing you to make informed comparisons of
credit cards, banking providers, cheap loans, car insurance,
pensions and annuities, savings accounts, van insurance, home
insurance, mortgages, remortgage deals, asset finance, business
finance, energy comparisons, leading investments, and so much
more. Start comparing today.
